Patience is an iVirtue

LONDON - JULY 11:  A man in the queue to purch...I’ve been grumbling a bit the past few days because of the new iPhone. Not because I’m not getting one - believe me, I’d love one, but I’m perfectly happy with my LG env2 with free internet (albeit, WAP browser internet). Instead, I am annoyed that all of my Google Reader feeds have turned into iPhone this, iPhone that. But I understand that a lot of people have iPhone on the mind, and that this will all die down in a few days.

Apparently though, there has been quite a bit of grumbling by iPhone users as well. At the moment, online activation is down, meaning purchasers of the new iPhone currently lack the ability to use it as, well, a phone. And my oh my, what a maelstrom of tweets this has caused.

I understand the frustration, but unfortunately the only real solution is to just deal with it. I used to pull my hair out after standing in line for the latest MMORPG (from Everquest to World of Warcraft) only to come home and not be able to sign on due to the huge rush of people creating accounts. There were always cries of outrage for a class action lawsuit.

Of course, a few weeks later everything would be working perfectly, and all the angst of the first few days would be forgotten. Why? Well, the company set up their servers to handle a normal load of users, which would work in all situations except one: The release.

So is it really reasonable to expect for a company to spend a huge amount of money on additional hardware which will be useless all but one or two days of the year? I think not.

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